Dealer Marketing Blog
Today Dealer Marketing announced the availability of WEBVISITOR-ID, a service that gives dealers instant notification and daily reports of the companies that are coming to their website.
“Our search engine optimization team has been working hard to get dealers top ranking in Google to drive more traffic to their websites,” said Darrell Amy, Chief Innovation Officer at Dealer Marketing. “Now we are going to be able to show them the companies that are coming to their websites to create actionable sales intel and leads!”
Today Dealer Marketing announced that it has acquired xFactor Marketing. The combined team will bring copier dealers an expanded portfolio of services backed by an even higher level of support.
Darrell Amy, President of Dealer Marketing is excited about the new team. “As digital marketing continues to become more integrated into the sales process I’m excited to enhance the value we bring to dealers as we add more experienced industry sales experts to our team.”
Dealer Marketing announces the availability of 3D Systems printers in the product catalog service it provides for copier dealer websites.
Today Dealer Marketing announced the launch of the Social Sales Academy (linkedin.dealermarketing.net). The academy provides LinkedIn sales coaching to copier and managed IT sales representatives.
Larry Levine will lead the academy. With 27 years of in-the-field sales experience, Larry began incorporating LinkedIn into his sales routine in 2009. Last year, Larry used his LinkedIn sales strategy to book $1.3 million in hardware sales in a zero-base territory, while creating a $2.6 million pipeline.
Dealer Marketing is excited to announce that Mike Hollander has joined the team as a Business Development Specialist. Mike will help dealers in the northern United States, Canada and the UK create online marketing strategies to win net-new business.
With 15 years of industry experience, Mike has enjoyed success in both copier and document solutions sales. Having worked for an independent dealership, he understands the unique challenges that dealer principals and sales reps face when it comes to attracting and retaining clients.
Dealer Marketing is excited to announce Larry Levine will join the company as a Social Sales Strategist. Larry will lead a new LinkedIn Sales Coaching program to help dealer sales teams maximize LinkedIn to create personal brand awareness while generating new sales opportunities.
“I’ve known Larry for over 10 years,” commented Darrell Amy, Chief Innovation Officer of Dealer Marketing. “Larry has become a true leader in leveraging LinkedIn to generate new sales opportunities while building personal relationships."
"Google+ is one of the social networks that we have watched closely over the past year," commented Darrell Amy, Chief Innovation Officer for Dealer Marketing.
Google+ is Google’s social network. Combined with Google My Business, it creates a platform for your business on Google.
"One Google+ page for a dealer we looked at recently
had recorded over 47,000 views," said Jon Mitchell, Social Media Director for Dealer Marketing. "We found another dealer whose business was listed as a 'Mining and Fishing Supplies' company." This is obviously a huge missed opportunity for these dealers.