Dealer Marketing Blog

How To Avoid Locking Your Dealership Into a Web Provider

Improve Your Online Presence with Local Citations

Why Your Website Needs a Security Certificate (SSL) by October 1, 2017

Dealer Marketing Partners with the Jillian Fund

Creating a Cohesive Marketing Plan for Your Business

Meaningful Improvements in Customer Service

How Does Your Marketing Provider Support Your Business?

LinkedIn for Your Dealership

Converting Visitors on Your Website

Why Your Business Should Have Google Reviews

Traditional vs. Web Marketing

The Difference Between Rankings and Traffic

Performing Beyond SEO

People in your town are Googling. What do they see?

Four Ways Owners, Sales Reps, and Marketing Managers Can Build an Effective Value Proposition

Dealer Marketing Partners With LiveChat to Help Dealers Enhance Their Online Customer Service Experience

Creating Expert-Level Content

How to Use the Data From Your Webinar

Topics For a Filling (and FREE) Lunch and Learn

Do You Seek Advice From Your Audience?

New Dealer Marketing Services Shows Dealers What Companies Are Visiting Their Website

What To Do When Your Website Just Isn’t Converting

Accurate Business Planning Starts with the Sales Process

Dealer Marketing Acquires xFactor Marketing To Enhance Services to Copier Dealers

How To Look Like a Pro When Formatting Blog Articles and Website Pages

Marketing Your Dealership: Embrace The Risks In Order To Win

How To Measure How Many Prospects Are Coming To Your Dealership's Website From Your Local Market

Why Your Copier Dealership Must Have Original Content On Your Website

Lessons for Copier Dealers From My Favorite Book of 2016: Not Taught

What I Learned About Sales and Marketing From My Recent Fishing Trip

Deal Exposure: How To Measure if Your Dealership is Playing in 100% of the Deals in Your Market

Why Copier Dealers Need a Product Catalog on Their Website--And How To Manage It

Discovering A Hot New Area of Competitive Advantage for Copier Dealers: Business Continuity

How Playing Google's Game Can Help You In Search Results

How To Protect Your Managed I.T. Services Program From Getting Dumped on the Heap of Failed Initiatives

3D Systems Product Catalogs Now Available for Dealers

What Prospects, Customers, and Potential Employees Want From Your Copier Dealership

Stop Selling Copiers (MPS, DM, MNS...) and Start Building Bridges

Dealer Marketing to Sponsor LinkedIn Copier Sales Roadshow in April

How Smart Sales Reps Use LinkedIn to Establish Commonality

Top Copier Dealer Marketing Blog Posts From 2015

Prospecting Does Not Have To Be a Field of Dreams

The Real Reaction You Want After a Sales Interaction

Why You Need a Digital Brain Trust for Your Copier Dealership

How Much Did Your Website Cost You This Past Year?

Has Your Sales Team Swallowed The Jagged Little Digital Pill?

BTA Marketing Workshop to be Held Nov. 5-6

What If 502 People Visited Your Dealership In One Month?

Dealer Marketing Launches Social Sales Academy to Equip Copier Reps to Use LinkedIn

The Times They Are Changing. Will You?

How Growing Up a Chicago Cubs Fan Relates to the Way We Purchase These Days

How I Revolutionized My Sales Results

Mike Hollander Joins the Dealer Marketing Team

It's the 21st Century! Is your Sales Team Stuck in the 1990's?

Peek-a-Boo! Is your Sales Team Creating Social Visibility?

Three Steps to Ensure Your Managed IT Services Offerings Get Noticed

Stop Letting Paranoia Paralyze Your Sales Teams' LinkedIn Usage

How Google Could Put Your Competitors' Reps to Work for Your Dealership

How To Get Administrative Control of Your Dealership's Social Media Pages

Troubleshooting Email Notifications From Your Webforms

Moving From an Analog to Digital Copier Sales Strategy

Sales and Marketing as Agents of Change

Twitter and Copier Dealer Customer Service

What Can Sales Reps Do With All the "No's" They Get Every Day?

How To Keep Your Dealership From Dropping In Google Search on April 21

How To Share Your Sales Story on LinkedIn

Larry Levine to Lead LinkedIn Sales Coaching Program for Dealer Marketing

Three Ways Your Copier Customers May Be Frustrated With Your Service

Your 24 hour-a-day Digital Employee

How Powerful Are My Copier Dealership's Landing Pages?

Dealer Marketing Adds Google+ and Google My Business to Social Media Services

Dealers Praise First BTA Marketing Workshop for Copier Dealerships

Why does my copier dealership need a Google+ page?

The Best Copier Dealership and Managed Services Blogs of 2014

What I'm Thankful For

How Inbound Leads Are Different From Traditional Sales Leads

Google is a Buyer 2.0's New Best Friend

The Mythical Buyer 2.0 and How They Buy Office Equipment

Data Shows 92% of 50-64 Year-Olds (A.K.A. Decision Makers) Use Search Engines

New Website Module Serves Up Relevant Blog Articles and Calls-to-Action

3 Stages of the Buyer's Journey In the Copier Technology Industry

BTA Launches BTA Dealer Marketing Workshop

$500 Credit For Clients Attending the BTA Dealer Marketing Workshop

Dealer Marketing Appoints New Chief Marketing Strategist

Queensland Dealer's New Website Features Managed Services and Document Management

Social: The Big 3 and How to Use LinkedIn, Facebook and Twitter In Your Dealership

Advanced Systems Launches New Website

Positioning: The Importance of Communication

The Importance of Great Online Reviews for Your Dealership

How to Overcome the Number One Sales and Marketing Issue Facing Our Industry

Social: Are You Leaving Opportunity on the Table?

Are You a Seller or a Helper?

Five Questions To Ask When Interviewing a Marketing Partner for Your Dealership

Enhanced Social Media Management Services From Dealer Marketing

How to Write Killer Case Studies

Slow Down and Sell More

Special Report Teaser: How To Profit From the Changing Habits of Today's Technology Buyer

How To Be First In the (New) Sales Process

How to Build Credibility for Your Managed Network Services Business

What are you focusing on - Right NOW

SEO vs. SEM: Understanding the Differences

How's The Weather Where You Think?

How To Get In the Sale First (It's not what you think...)

How To Create Helpful Content to Support the Sales Process

Additional Benefits of a Content Marketing Strategy

ACT Business Machines Launches New Website and Social Media Pages

Dealer Marketing Adds WordPress Website Support

Create Leads through Customer Satisfaction Surveys

Do You Believe in Managed Services

3D Printers Added to Dealer Marketing's Product Catalog Service

What Should Your Website Do For Your Dealership?

Why Aren't More Customers Signing Up For Managed Services?

Why You Need and Brand and Impact Statement that Unites Copiers, Solutions and IT Services

What Business(es) Are You In? Segmenting the Copier Dealer’s Opportunities

Why You Need Case Studies

Request a Free Assessment = Sign Up For a Free Root Canal

What Business Are You In? (This question determines your future)

Check your Website for Broken Links

Why Managed Services Are a Less Expensive Option: Employee Utilization

Why Copier Dealers Are In a Great Position To Profit From Managed IT Services

Get Your Dealership Listed Locally

Negative Reviews On Google Could Be Hurting Your Dealership

Get Inside the Minds (and Hearts) of Your Future Clients

Four Reasons You Should Buy From an Independent Dealer Instead of a Manufacturer Direct Location

What's Your Why? My Story in The Industry

The Past Is The Future

10 Signs Your Website Underperforms

Ever Wonder How To Get Emails Read?

Datamax Arkansas



What Are Your Clients' Business Problems?

The 20 Mile Marketing March

"Why Your Dealership Needs a Mobile Website" Seminar

Mobile Device Usage Facts

Mobile Device Usage Snapshot

14 Ways To Thrive On LinkedIn

The Power of Story

Who Is On LinkedIn?

Profiling LinkedIn For Dealerships

Social Versus Search: Final Round

Social Versus Search Round 2

Why Websites Fail

5 Tips for Getting More Out of Facebook

LinkedIn's New Company Pages

Video - How to Use Social Media to Grow Your Business

Marketing Through Indirection

Call-To-Action On Your Website

Search Queries Continue To Climb

Client Launch:

Customers Are Social. Businesses Better Be.

4 Reasons You Should Care About Social Media

4 Reasons Dealers Should Care About Social Media

Get In Front of Customers with Email Drip Marketing

Better Document Processes May Yield More Revenue

Selling "Services" for Competitive Advantage in the Copier Sale

The Web is the New Real Estate

Start With Strategy

Selling "Strategies" for Competitive Advantage in the Copier Sale

Positioning for Competitive Advantage in the Copier Sale

Brand Awareness is Meaningless

Establish Leadership in Vertical Markets

Thinking Strategically

Thinking Strategically About Marketing Your Dealership

Positioning: A Marketing Classic Revisited

30 Minute Seminar Series: Three Reasons for Social Media

Being Creative

Why Do You Do It?

Don't Focus on Technology

The Web and The Office Equipment Industry

Google is the Online Mall

The Experience is Key

The Customer Experience Is Key

Don't Forget the Big Picture

Five Easy SEO Tips

Why Websites Fail

Search Engine Optimization Is Never Finished

SEO is Never Finished

30 Minute Seminar Series: Understanding Web Marketing

Responsive Web Design

What SEO Really Does

Preparing for Mobile

QR Codes: They Aren't Magic

Are you looking for keywords or content?

Are You Searching For Keywords or Content?

30 Minute Seminar Series: Social Media a Chat With the Expert

What Causes Email Marketing to Fail?

What is Conversion Rate Optimization?

Social Media Strategy? It's About Being Social

30 Minute Seminar Series: Five Tactics to Drive Sales From Social Media

Social Media: Empowering Word-Of-Mouth

Facebook No-Nos

I Tweet Therefore I Consult

30 Minute Seminar Series: Differentiate in a Generic World

DNT Hits Home Run With Website Redesign

5 Reasons to Embrace Social Media

Copy Link Showcases Customer Service With Functional New Site

Stargel Launches MPS Exclusive Site for Star Managed Services

EGP Document Solutions: More Than a Website

Digitec Launches New Site

Hagan Business Machines of Meadville Launches New Site

New Dealer Website: Boring Business Systems